The Truth At Last Last week Spinwatch reported on a German nuclear industry spin doctor's candid defence of lying as a valid public relations tactic. The aptly named Klaus Kocks has stated in an interview that he is 'strongly opposed to discriminating against lying' and that to 'discriminate against' and 'delegitimise' lying is but 'a neurotic obsession of calvinistic witch hunters'. At last, the truth about PR. Unless he's spinning a line of course. Corporate Watch is reminded of the PR Week ethics survey of 2000 in which a quarter of PR practitioners surveyed admitted to lying in their job. And they were just the honest ones...